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Build a Bear
Reality & Nonfiction • TV-PG • Directed by: Undercover Boss • 43 minutes
Sharon John, President and CEO of Build-A-Bear Workshop is going undercover in her own company. Sharon joined the company in 2013. Over the past three years Sharon has launched new initiatives and rolled out a new store model to modernize the brand. As a new CEO amidst huge company change, it is imperative for Sharon to go undercover to see how employees are responding to these changes and new store models.